Gaya APA

Katz, Helen. (2008). The Media Handbook: A complete guide to advertising media selection, planning, research, and buying . : Taylor & Francis e-Library.

Gaya Chicago

Katz, Helen. The Media Handbook: A complete guide to advertising media selection, planning, research, and buying. : Taylor & Francis e-Library, 2008. Electronic Resource.

Gaya MLA

Katz, Helen. The Media Handbook: A complete guide to advertising media selection, planning, research, and buying. : Taylor & Francis e-Library, 2008. Electronic Resource.

Gaya Turabian

Katz, Helen. The Media Handbook: A complete guide to advertising media selection, planning, research, and buying. : Taylor & Francis e-Library, 2008. Electronic Resource.